April 6
Wednesday
-
7:30 - 9:00am
Breakfast & Registration
W Hotel, 2nd floor -
9:00 - 9:15am
Opening Remarks
Joel Bronkowski with MC Dre Armeda -
9:15 - 9:55am
State of the Woo
Matt Mullenweg -
9:55 - 10:25am
How to Turn Data Into Insights & Customers
Peep Laja -
10:25 - 10:50am
Break
-
10:50 - 11:30am
The Scope of WooCommerce (Store Owner Panel)
Catherine Stewart, Jim Foreman, John Centi, & Steven Sashen (Golden Ticket Winner) -
11:30 - 11:45am
21 Things You Didn't Know Subscriptions Could Do
Brent Shepherd -
11:45 - 12:00pm
Practical eCommerce: What I've Learned Running My Own Store
Brian Krogsgard -
12:00 - 12:15pm
Facebook and Instagram Advertising for eCommerce
Miracle Wanzo -
12:15 - 12:30pm
Lessons Learned from Selling (a Crazy amount of) Lipstick
Chris Lema -
12:30 - 1:30pm
Lunch at the W - 2nd Floor
-
1:30 - 1:45pm
Don’t Leave Cash in the Cart… Build a Payment Experience that Converts
Mark Hagan*This talk takes place during lunch time in the Great Room at the W Hotel
-
1:45 - 2:00pm
Get Started with Sales Tax: What you Need to Know as an eCommerce Merchant
Ellen Wixted*This talk takes place during lunch time in the Great Room at the W Hotel
- The program now splits into two tracks focussed on either Developers or Store Owners until the afternoon break at 3:30.
-
DEVELOPERS TRACK
ACL - Main Hall
-
2:00 - 2:30pm
WooCommerce - Scaling in the way that matters most
Patrick Garman -
2:30 - 3:00pm
The Security Considerations When Building Your eCommerce Website
Tony Perez -
3:00 - 3:15pm
Future of eCommerce Dev
Patrick Rauland
-
2:00 - 2:30pm
-
STORE OWNERS TRACK
W Hotel Great Room
-
2:00 - 2:15pm
Social Media and Content Marketing Tactics to Get More Business
Dustin Stout -
2:15 - 2:30pm
The Top Growth Secrets of 9 Figure eCommerce Retailers (All of Which You can Steal)
Drew Sanocki -
2:30 - 2:45pm
eCommerce Lies You Tell Yourself
David de Boer -
2:45 - 3:00pm
Debugging WooCommerce
Andrew Wikel -
3:00 - 3:15pm
The Top 10 Ways to Never Not Be Successful (and the First One Is a Real Doozie!)
Chase Reeves
-
2:00 - 2:15pm
-
3:15 - 3:40pm
Afternoon Break
- The two tracks now join again for the last four talks of the day.
-
3:40 - 3:55pm
WooCommerce Is Not (Only) a Cart
Kenn Kelly -
3:55 - 4:35pm
Content & Commerce: Implications for Sites & Brands
Heather Brunner -
4:35 - 4:50pm
eCommerce Search: Everything You Wanted to Know But Never Dared to Ask
Zohar Gilad -
4:50 - 5:05pm
WooCommerce in a Physical World
Bryce Adams -
5:30 - 7:00pm
Happy Hour at the W Conference Center
Sponsored by Ordoro
April 7
Thursday
-
7:30 - 9:00am
Breakfast & Registration
W Hotel, Great Room ABC -
9:00 - 9:30am
Disruption and the Future of Commerce
Juan Benitez -
9:30 - 9:45am
Sales Tax 101
Mark Faggiano -
9:45 - 10:00am
Shipping: First and Last Impression of eCommerce
Laura Behrens Wu -
10:00 - 10:25am
Security for WooCommerce Payments
Siddique Hameed -
10:25 - 10:50am
Morning Break
-
10:50 - 11:05am
Why Every eCommerce Site Should Have a Membership Offering
Michael Steele -
11:05 - 11:20am
Latest Trends in Search Engine Marketing
Seth Rand -
11:20 - 11:35am
Discovery & Definition: The key to a Successful WooCommerce Project
David Lockie -
11:35 - 12:15pm
WooCommerce Developer Panel
Brent Shepherd, Beka Rice, David Lockie and Claudio Sanchez -
12:15 - 12:30pm
The 3 Types of Videos You Need to Boost Conversions Now
Josh Cary -
12:30 - 1:45pm
Lunch at the W - 2nd floor
- The program now splits into two tracks focussed on either Developers or Store Owners until the afternoon break at 3:30.
-
DEVELOPERS TRACK
W Hotel Great Room
-
2:00 - 2:30pm
Commerce Identity as a Shopping Accelerant
Ashwin Raj -
2:30 - 2:45pm
Developing a Single Page WooCommerce Website
Merrill Mayer -
2:45 - 3:00pm
Paying Securely
Lee Blue -
3:00 - 3:15pm
Old World Meets New Kid: SAP & WooCommerce
Lukas Jakob Hafner
-
2:00 - 2:30pm
-
STORE OWNERS TRACK
ACL - Main Hall
-
2:00 - 2:30pm
Value Metrics for New Stores
Beka Rice -
2:30 - 2:45pm
Benefits of Multichannel Selling
Jake Gasaway -
2:45 - 3:00pm
How to Elevate Brands with Their Unique Voice
Kandace Brigleb -
3:00 - 3:15pm
Using User-Generated Content to Boost Sales
Shayla Price
-
2:00 - 2:30pm
-
3:15 - 3:40pm
Afternoon Break
- The two tracks now join again for the last four talks of the day.
-
3:40 - 3:55pm
Stop Selling. Start Helping.
Matt White -
3:55 - 4:10pm
Building an Online Training Business with WooCommerce
Bob Dunn -
4:10 - 4:25pm
Improving Customer Interactions
Mindy Postoff -
4:25 - 5:05pm
Word of Mouth Marketing: 5 Simple Steps
Andy Sernovitz -
5:05 - 5:20pm
Closing remarks
-
6:00 - 9:00pm
After Party
At Speakeasy Sponsored by PayPal and ShipStation
April 8
Friday
- The day consists of workshops for both Developers & Store Owners - please RSVP to attend either.
-
DEVELOPER WORKSHOPS
Sponsored by and hosted at WPEngine
-
9:00 - 10:30am
RESTful WooCommerce
Daniel Espinoza -
10:30 - 11:00am
Morning Break
-
11:00 - 12:30pm
WooCommerce Theme Development
Zac Gordon
-
9:00 - 10:30am
-
STORE OWNER WORKSHOPS
Hosted at Fibercove, co-working space
-
9:00 - 10:30am
Creating Effective Content (Without Hiring a Marketer)
Nicole Kohler -
10:30 - 11:00am
Morning Break
-
11:00 - 12:30pm
Profitable eCommerce Advertising Made Simple
Kevin Bates
-
9:00 - 10:30am
- RSVP Only
-
12:30 - 3:00pm
Networking Lunch
Austin Beer Garden & Brewery