Lee Blue entered into the arena of ecommerce after working with the United States Homeland Security Bio-terrorism Defense Team. With a focus on security, he and his team at Reality66 launched a series of WordPress eCommerce projects including Cart66, Mijireh, and Secure Hosted Payments.

The eCommerce Onion

Peeling back the layers of eCommerce we’ll discuss some elusive yet essential issues concerning secure payments and PCI compliance. To avoid the tedium of hearing a dry technical talk, I’ll present this information, along with a few other tips I’ve learned over the years, in the context of improving the overall flow through your store and increasing conversions.